September 30, 2023

To ensure your eCommerce platform is a success and is giving you good sales and returns, you must emphasize delivering a good experience to the customers. Therefore, you need a productive CRM that can help you curate your store offerings with respect to increasing customer satisfaction quotient.

Shopline, being one of the most popular eCommerce platforms within the Asian region, allows you to build your store with a strong foundation. Even though it consists of a lot of functional features, the best Shopline developers have noticed that it lacks one of the most important tools, and that’s CRM.

However, this shortcoming for Shopline can be fixed by seeking its integration with HubSpot CRM. It will help you with automating a lot of your store-associated activities to build your eCommerce store easily.

There are several ways through which Shopline and HubSpot CRM can come together to build astounding customer relationships for your eCommerce offerings. Let’s take this article further to educate you on some of the benefits of seeking this integration.

What Features Does Shopline Have By Default?

Before stepping into the benefits of seeking Shopline and HubSpot CRM integration, you must know what you get with either of these solutions. To start with, let’s have a look at some of the features of Shopline eCommerce development:

  • Streamlined management of orders and sales.
  • Comes with multi-tier reward memberships and systems.
  • Supports social and marketing commerce.
  • Offers customer support flexibility.
  • Provides analytics and reporting capabilities.

What Features does HubSpot Integration Adds To Shopline?

Upon seeking HubSpot CRM integration to Shopline, you will be helping your store increase the customer satisfaction rate and assist you in winning over your competition. Some of the feature inclusions that a professional eCommerce development company ensures upon seeking this integration between Shopline and HubSpot CRM are:

  • Contact segmentation and management.
  • Promote better customer communication across live chat, email, or social media.
  • Better outreach for achieving sales targets or other goals.
  • A plethora of marketing promotions or tools.
  • Introduce SEO for your eCommerce store.

What are the Perks of Getting HubSpot CRM Integrated to Your Shopline Store?

Now that you are aware of the USPs of both of these solutions, it is important to educate you on the collective benefits that they have to offer post-integration. So, here are some of the benefits of integrating Shopline eCommerce development services with HubSpot CRM:

1. Supports Integration of the Crucial eCommerce Data

When you are connecting your Shopline eCommerce store and HubSpot CRM, you will be getting enhanced control over the mandatory store operations. You will be able to sync your eCommerce data automatically between these two platforms. The data includes order history, customer information, product data, and others.

With this, your business will have a better view of all the sales or customer-associated data. Thus, it will enable you to make better decisions for your business to boom and create successful marketing measures.

2. Automate the Marketing Measures

The integration of Shopline and HubSpot enables you to automate most of your marketing activities alongside sales or customer communications. When using the HubSpot CRM, you will be able to create personalized marketing content and targeted emails and analyze customer behaviours more efficiently.

Thus, as an eCommerce business owner, this will help you drive better engagement with your customers, promote repeat sales, and boost customer loyalty effectively. You will be able to run your business promotions on autopilot and bring in more sales opportunities easily.

3. Enhanced Customer Relationship

Upon seeking this integration, you will be able to determine the purchasing patterns, customer preferences, and their behaviour towards your diverse products or services. With all of these insights, the HubSpot CRM integration with your Shopline store will help you build better customer relationships.

With this, you can enable businesses to offer customers personalized experiences and boost their satisfaction rate. The best thing is you will be able to put up relevant offers or promotions for customers to entice them to make the purchase. HubSpot CRM plays a crucial role in establishing a healthy channel of communication between the brand and customers.

4. Align the Sales and Marketing Approaches

Shopline HubSpot CRM integration supports or aligns your marketing and sales operations seamlessly. You will be able to share the crucial insights and data across both teams to let them work in collaboration to identify potential leads and decide on optimal marketing strategies.

Thus, this healthy alignment of operations among the marketing and sales teams will bring more productivity to your business. Upon such an approach, your eCommerce business will turn out to be highly efficient and secure better revenue. The customer journey over your store will also be streamlined.

5. Better Scope of Retaining Customers and Earning their Loyalty

HubSpot CRM is one of the best solutions that can offer your eCommerce business over Shopline, with an amazing scope of retaining existing customers to promote repeat sales. Being able to deliver a personalized eCommerce experience to the customers is one of the most efficient strategies for you to earn their loyalty.

When you deliver a personalized experience through the HubSpot CRM integration in your Shopline store, you indicate to your customers that you are aware of their problems. As a result, you can then be the problem solver for them. Hence, this will not just boost the count of repeat sales but will also enhance customer loyalty aspects.

Bottom Line

To ensure an eCommerce business is successful, there is an inevitable need for a CRM solution. You want your customers to have the best experience in your store, but holding onto all the loose ends by yourself manually is a daunting task. Therefore, a CRM helps you automate most of those aspects.

Hiring just the best Shopline developers to get an attractive and responsive store won’t be enough to help you execute a winning strategy. Instead, you must seek integration with the HubSpot CRM.

Beyond data syncing, Shopline HubSpot integration has also extended its help towards helping you analyze historical data, prepare custom lists, and segment contacts. Get this integration done, and avail the endless ways to scale your eCommerce business.



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